You are now being logged in using your Facebook credentials
Voter Suppression: It’s Mobilization Time

Voter Suppression: It’s Mobilization Time

Written by Peter Grear

With this article we will start detailing the ingredients of a revisable action plan that needs comments and revisions as we move toward the Tuesday, November 4, 2014 General Election.  

Read More...
Las Vegas Comedian James Bean's Candid Account Of His Struggle With Suicide

Las Vegas Comedian James Bean's Candid Account Of His Struggle With Suicide

WHEN THE HUMOR IS GONE

James Bean has shown insight and understanding of the darkest moments of many people’s lives as well as ideas on how one could begin to create a life worth living even out of the depths of despair.” -– Rhonda Duncombe, LMFT, LADC

Read More...
Voter Suppression: NC Black Republican Advisory Board

Voter Suppression: NC Black Republican Advisory Board

Written by Peter Grear

Educate, Organize and Mobilize: I confess that I’m amazed. The Republican National Committee and the Republican Party of North Carolina announced last week that they have launched theNorth Carolina Black Advisory Board (BRAB) 

Read More...
Tips for Managing Stress in Your Life

Tips for Managing Stress in Your Life

Written by State Point

Stress is not only unpleasant; it can be overwhelming, ultimately preventing you from solving the problems that caused the stress in the first place. But getting focused can help you feel happier and be more successful professionally, financially and in your relationships, say experts.

Read More...
Voter Suppression: Defeating it requires two massive efforts

Voter Suppression: Defeating it requires two massive efforts

Written by Peter Grear

For black voters, Benjamin Jealous expressed what I believe to be the critical message for black voters when he said that the best way to overcome massive voter suppression is through a massive wave of voter registration.  Thankfully, the NAACP is putting this theory into action through the Youth Organizing…

Read More...
Black Women are Taking Care of Business

Black Women are Taking Care of Business

Written by Freddie Allen

Instead of breaking the glass ceiling, Black women have increasingly started making their own. According to the Center for American Progress, an independent, nonpartisan progressive institute, Black women are the fastest-growing group of entrepreneurs in the country.

Read More...
Voter Suppression: Is it partisan?

Voter Suppression: Is it partisan?

Written by Peter Grear

Educate, Organize and Mobilize: I’ve been doing commentaries on our Campaign to Defeat Voter Suppression since November, 2013.  Because the right to vote is fundamental to our democracy, I’ve tried to promote a non-partisan theory of voter enfranchisement. 

Read More...
Why vote? ALEC and the Doctrine of Exclusion

Why vote? ALEC and the Doctrine of Exclusion

By Peter Grear

Educate, Organize and Mobilize: Frequently, in going forward it is imperative to examine your history.  In 1638 the Maryland Colony issued a public edict encouraging the separation of the races that became the public policy of America. 

Read More...
Download Greater Diversity News Digital PDF Edition for FREE

Download Greater Diversity News Digital PDF Edition for FREE

FREE Full PDF Edition includes stories not featured on the website

The FREE Full PDF Edition includes stories not featured on the website. No paper, no hasel, read on your laptop or mobile devices. 

Read More...
Frontpage Slideshow | Copyright © 2006-2011 JoomlaWorks Ltd.

Home Page

Cosmetics Company Owner Loves the Skin Blacks are in

Written by Brittney M. Walker  on 12 September 2011.

Women of color know their skin is a little different and many mainstream products don’t seem to address the issues they typically have.  For 20 years, one man has been catering to the skin needs of women, men and even babies. Iheatu Obioha started Bluefield, a skin-care manufacturing company, in 1989.   But his business was primarily in Africa.  After winning a large customer base on the continent, he decided to expand his line of products in the States, establishing the Clear Essence skin care and cosmetics line.

Cheri Pettiford, director of marketing, has seen the company grow.  She says Obioha had diversity in mind when he created his line of skin care and cosmetic products, because he understood the unique needs of different complexions.

“The goal is to get the products in the hands of as many people of color as possible,” she said. “We are in different continents and countries, including Asia because we are addressing the needs of many people of color.”

Obioha thought about almost everything, from soaps and washes to oils and creams. Clear Essence products help relieve acne, stretch marks, skin discoloration and saggy skin.

From the start, Obioha has practiced self-reliance, especially when banks didn’t believe in him or his product.  Loans weren’t always available to keep his business going, but he was patient and trudged through the tough times.

“Banks do not lend money without a collateral and there are three types of collateral readily acceptable to banks: guarantee from a rich uncle, equity in real estate, bonds and stocks, all of the value of the required loan amount, “Obioha said.  “Since Black folk are not major players in all these three areas, Black business will find it difficult to borrow funds from banks.”


And that was Obioha’s problem, too, despite his strong following and promising product.

Now his company operates its own manufacturing facility in Ontario, Calif., and distributes to stores worldwide.  But with his success over the years, he’s had bouts of temptation to sell the company.

According to his right-hand woman, Obioha has been approached by other businesses that have expressed an interest in buying him out, but nothing ever came to fruition.

In the meantime, while business continues to flourish, the company is currently implementing an African American youth international internship program.

In the summer of 2012, Clear Essence will send a group of students from historically Black colleges to Africa to participate in month-long internships in various fields, including banking, business and manufacturing.

Obioha is practicing the principles the late Marcus Garvey practiced, teaching self-sufficiency and helping Black people get back to Africa.

In this pursuit, the company will also launch a sweepstakes in January 2012 to send someone to the Motherland.  The winner will indulge at the Clear Essence California Spa and Wellness Resort in Ikoyi, Lagos, Nigeria.  The spa features 18 luxury suites and is considered one of the finest hotels in the region.  The drawing will take place in February.  For more information, visit clearessence.com or call 1-800-423-0306.

SocialTwist Tell-a-Friend



GDN Link Exchange