“Shop Black Week” Campaign to Boost Support For Black-Owned Businessesby GDN Shared Post November 11, 2019
Nationwide — As consumers across the U.S. gear up for holiday deals on sales merchandise, this Black Friday, a coalition urges buyers to make it a Shop Black Week. More than 100 groups have designated November 22 to 29 as Shop Black Week, a time of supporting Black-owned businesses by purchasing products, goods, or services from Black entrepreneurs.
This nationwide campaign, spread through social media has amassed well over a half million participants based on counts of subscribers and followers, according to organizers.
The Shop Black Week campaign is a nationwide campaign that simply asks every American to support Black-owned businesses in November. Participating entities include organizations, Online-social groups and publications that have made the commitment to help spread the word with their social media accounts. With the support of these entities and as new supporters join in, it is projected that this nationwide campaign could be the most successful economic movement of all time and be able to profoundly help thousands of Black-owned businesses in the process. The last big movement for Black people was the Million Man March, but organizers feel that the time has come for another big movement.
Participating organizations and representatives and members from an additional 30+ organizations and Facebook groups will be sharing the information during the initial roll-out. Collectively, they represent over 750K followers and members who will be asked to spread the word as well. Everyone will include #shopblackweek and #SBW2019 to help it go viral.
Shop Black Week organizers REQUEST registration on their website because they need as much participation as possible from strong organizations, FaceBook groups, LinkedIn Groups and other social groups who are willing to share this information with their followers and members. Those who wish to participate should register on their website as a show of solidarity in this movement and to be documented in this historical moment.
For businesses, organizations and individual supporters who want to participate or want more information, they should visit www.shopblackweek.org.