Protect Your Business Against Data Loss That Could Hinder Your Success

Protect Your Business Against Data Loss That Could Hinder Your Success

by July 4, 2018

About 60 percent of small businesses that experience data loss shut down within months, according to a study released in 2017 by Clutch, a Washington, D.C.-based research firm. Another report, by Gartner, shows a sizeable impact on medium-sized companies as well; 51 percent of those that encounter a major data breakdown close down within two years.

Data loss is every business’s nightmare. In fact, the majority of companies that do experience a mass disappearance of vital, computer-kept information never turn their lights on again.

Cyber security experts say be prepared with adequate security measures. Many businesses are not, according to the Clutch study, including 58 percent of small businesses.

“It basically comes down to the idea that how you protect and treat your data is commensurate with how important you think it is,” says Penny Garbus, co-founder of Soaring Eagle Consulting Inc. ( and co-author of Mining New Gold – Managing your Business Data. “You protect your jewelry and money, but you aren’t protecting your data. If you aren’t, you’re putting your entire business at risk.”

Companies both large and small often try to ensure the security of their IT infrastructure by outsourcing to a third-party security vendor. A recent study on cloud security conducted by Forrester Consulting found that nearly 80 percent of participants saw value in outside security expertise. Garbus gives three main ways that managed security services can save a business from the disaster of data loss:
Security check-ups. These are essential for cyber security. “The question you must ask yourself is, how much downtime can my business afford,” Garbus says. “One of the best ways to prevent cyber security issues is to have an expert conduct regular health checks on your system. That way if there are any lurking vulnerabilities or potential issues, they can be fixed before causing any damage.”

 Performance measures. This includes analysis of software, server, cloud and firewall  Business these days operates in the realm of remote servers, cloud computing and unrelenting security threats. “As the technological landscape evolves and data security has become increasingly important, businesses recognize there’s much more to it than handling issues as they arise,” Garbus says.

 IT development updates. Hackers are becoming more sophisticated every day. For example, ransomware was able to stall private businesses, hospitals, universities, and government agencies. “If you’re handling sensitive data, it’s smart to upgrade the cyber security methods you’ve been using from the beginning of your business,” Garbus says. “Small and medium-size companies aren’t as likely to have a dedicated IT person to oversee the multiple systems, so it behooves them to have a service in place that can keep abreast of changing technology.”

“You might think managed security is mainly for big businesses, but you can certainly make a case that small-to-medium businesses benefit the most,” Garbus says. “In many ways, they have the most to lose.”

About Penny Garbus
Penny Garbus, co-founder of Soaring Eagle Consulting Inc. (, is co-author of Mining New Gold – Managing Your Business Data. She has been working in the data-management field since leaving college when she worked as a data entry clerk for Pitney Bowes Credit. She later ran the training and marketing department of Northern Lights Software.

If you would like to run the article above, please feel free to do so. I can also provide images to accompany it. If you are interested in interviewing Penny Garbus, or having her write exclusive articles; please let me know and I’ll gladly work out the details. 

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